Beauty Rooted in Plant-Powered Craft

About Us

Salon Felice Uptown grew from a simple belief: beauty should feel personal and never cost the earth anything in return. For more than 30 years, our Aveda-trained stylists have paired plant-powered formulas with genuine craft, honoring Victoria's coastal spirit and its close-knit community. As a proud Aveda salon and Green Circle partner, we shape every cut, colour, and Head Spa ritual around you, so you leave nourished, not just styled.

About Us

Get to Know Our Plant-Powered Roots

For more than 30 years, Salon Felice Uptown has grown from a simple belief: beauty should feel personal, and it should never cost the earth anything in return. As a proud Aveda salon and Green Circle partner, we built our craft around plant-powered formulas and mindful practices that honor Victoria's coastal spirit and its close-knit, conscious community. That philosophy still shapes every choice we make, from the products on our shelves to the way we listen before we ever pick up a pair of scissors.

What sets us apart is intention. Every visit, whether it's a precision cut, custom colour, or a restorative Head Spa ritual like our Invati Ultra Advanced treatment, is crafted around your hair, your lifestyle, and your values, never a one-size-fits-all script. We blend Aveda's plant-powered expertise with genuine, hands-on craft so you leave feeling nourished, not just styled. This is eco-luxury built on trust: thoughtful, personalized, and grounded in more than three decades of artisanal care.

Find Your Perfect Stylist

Choosing the right stylist should feel simple. Take our quick Mya Stylist Match Quiz to discover the Salon Felice team members who best align with your hair goals, personal style, and preferences.

Take The Quiz!

What Our Clients Say

Services

Nourish Your Hair, Renew Your Confidence

From precision cuts and custom Aveda colour to restorative Head Spa rituals like our Invati Ultra Advanced treatment, each service blends plant-powered formulas with over 30 years of artisanal craft. As a proud Green Circle partner, we shape every appointment around your hair, your lifestyle, and Victoria's coastal spirit, so you leave nourished, not just styled.

Our Team

Aveda-Trained Craft, Genuine Care in Every Chair

Every stylist on our team is Aveda-trained, pairing plant-powered expertise with over 30 years of artisanal craft. As a proud Green Circle partner, we bring genuine warmth and technical skill to each chair, honoring Victoria's coastal spirit and its close-knit community with care that goes beyond the cut.